In the first part of our series, we explored how Blake Armentano (‘20) turned his experience as a fitness studio owner into a thriving tech startup, Revi Solutions. Now, in Part 2, we take a closer look at his journey beyond Oh-So Cycle—why he decided to go all-in on Revi, the meaning behind the brand, and the experiences that shaped him as an entrepreneur.
We’ll also dive into Blake’s passion for creating opportunities for others and what excites him most about the road ahead. Read on as we uncover the mindset and mission driving his success!
Q: What inspired you to create a new business venture and are you still running both businesses now?
A: “The inspiration to create a new business venture came from my firsthand experience as an entrepreneur. When I opened Oh-So Cycle during my senior year at the University of Delaware, I immersed myself in every aspect of running a business—marketing, operations, client engagement, and growth strategies. Over the 4.5 years I owned and operated the studio, I discovered that one of the biggest challenges wasn’t just attracting new clients, but keeping them engaged and fostering a strong sense of community that encouraged long-term loyalty.
To address this, I developed AI-driven systems to automate and enhance client communication. These tools didn’t just save time—they transformed the way I connected with members, leading to higher conversion rates, improved retention, and increased lifetime value. The success of these systems within my own business sparked an idea: if they worked so effectively for me, they could likely help other businesses too. After piloting the technology with a few gym owners in my network and witnessing the same powerful results, I realized the potential to scale this solution. That’s what inspired me to start Revi Solutions.
As for managing both businesses—I’m no longer running Oh-So Cycle. I sold the studio after 4.5 years to focus entirely on scaling Revi Solutions. The transition felt natural because my passion had evolved from managing a single fitness studio to helping countless businesses grow through innovative technology.”
Q: What’s the story behind your startup’s name or brand identity?
A: “The name Revi Solutions is a blend of two core concepts that define our mission: revenue and innovation. “Revi” is a play on words—derived from rev as in to accelerate growth, and revenue, which is at the heart of what we help businesses achieve. At the same time, it hints at revive, symbolizing how we breathe new life into outdated or underperforming business processes through cutting-edge technology. Our brand identity is all about transformation and momentum. We’re not just helping businesses operate—we’re helping them accelerate, leveraging AI-driven strategies to unlock hidden revenue opportunities, optimize client engagement, and scale efficiently. The clean, dynamic look of our brand reflects the clarity, speed, and forward-thinking approach we bring to every partnership. At its core, Revi Solutions is about igniting growth and driving meaningful, measurable results through the perfect intersection of revenue optimization and innovative technology.”
Q:What experiences or people in your life do you think have shaped who you are today as an entrepreneur?
A:”Honestly, it’s hard to pinpoint just one experience or person because I believe everything I’ve encountered has played a role in shaping who I am as an entrepreneur. I approach life with the mindset that there’s something to learn from every situation—whether it’s a success, a failure, a conversation, or even just observing how others navigate their own challenges.
I’ve always been a sponge, trying to absorb as much information as possible from different sources—books, mentors, experiences, and even mistakes. Every lesson, big or small, contributes to how I make decisions, solve problems, and ultimately, how I provide value to others. I believe entrepreneurship isn’t just about having one “aha” moment or being inspired by a single mentor; it’s about continuously learning, adapting, and growing from everything around you. That mindset has been the driving force behind how I lead, build, and evolve both myself and my business.”
Q:Outside of your work, what’s something you’re passionate about or a cause you care deeply about?
A: “I’m deeply passionate about the idea that everyone deserves an equal opportunity to chase their own version of success, no matter where they come from, what their background is, or what kind of support system they have. I firmly believe that talent, ambition, and potential aren’t limited by geography, socioeconomic status, or circumstances—but unfortunately, access to resources like education, mentorship, and opportunities often is.
Not everyone has the privilege of receiving the guidance or support needed to turn their passions into reality, and that’s something that drives me beyond my work. I care about creating environments—whether through business, mentorship, or community involvement—where people have the tools and opportunities to pursue their goals, even if the odds are stacked against them. For me, success isn’t just about personal achievement; it’s about helping others realize they can achieve theirs, too.”
Q: What are you most excited about in your life or career right now?
A: “Right now, I’m most excited about the fact that I get to wake up every day and build something that didn’t exist before—and convince other people that it’s just as awesome as I think it is.”
Blake Armentano’s journey from fitness entrepreneur to tech founder is driven by innovation, passion, and a desire to help others succeed. As an entrepreneurship major, he participated in VentureOn and Summer Founders, gaining valuable experience in launching and scaling businesses. With Revi Solutions, he’s transforming the way businesses engage with clients and grow. As he continues to scale his company, his mission remains the same—creating opportunities, driving impact, and building something truly game-changing.
If you want to learn more about Blake, follow his journey on Instagram @blakearmentano.
About Horn Entrepreneurship
Horn Entrepreneurship serves as the creative engine for entrepreneurship education and advancement at the University of Delaware. Currently ranked among the best entrepreneurship programs in the U.S., horn Entrepreneurship was built and is actively supported by successful entrepreneurs, empowering aspiring innovators as they pursue new ideas for a better world.
