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title: Minimum Viable Products & Experiments
---

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# Business Innovation Video 11

## Minimum Viable Products & Experiments

This video discusses how to use interviewing, minimum viable products and simple experiments to test your ideas about the solution and its unique value proposition.

Remember:

- In going from idea to action, many entrepreneurs make a critical mistake – they spend a lot of time and money developing and building new products that no one wants. 
- The use of interviewing to test solution hypotheses is similar to its use for problem validation.
- As you begin to test solution hypotheses with MVPs, keep in mind that the MVP is not your final product. It’s just a model to use to gather feedback and learn what’s really important to the customer. 
  
  [View the video script](https://horn.udel.edu/hubfs/Youth%20Program%20documents/Diamond%20Challenge/Curriculum%20Docs/Transcripts/Ideas%20to%20Action/DC%2011%20-%20MVPs%20&%20Experiments%20-%20Transcript.pdf)

### Move on to Business Innovation Video 12: Making Money

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