Editor's note: this is an article in a series that explores how the Horn Team practices entrepreneurship.
Nat Measley, adjunct professor for Horn Entrepreneurship is in the same boat as the rest of us: at home, trying to stick to a normal routine. To keep busy, he has been working on a new venture that helps start-up companies develop their workplace culture. Your Culture Story is one of a few products in development for Nat's new start-up called the The Organizational Culture and Design Institute. Nat and his team are working to help organizations tell their story by building sustainable culture solutions aligned with real business outcomes. As of now, there is a small dynamic team and a few early-adopting clientele from around the country. He is eager to keep working on the start-up, and discover how they can thrive in these trying times.